Fast Foods And Fast Food - 2128 Words

Fast food is defined as â€Å"easily prepared processed food served in snack bars and restaurants as a quick meal or to be taken away.†. The first fast food restaurant was developed in America, 1948. Fast food is now recognized globally, generating an annual revenue of $570 billion. However, this ever growing market is associated with higher BMI and weight gain. I investigated whether exposure to fast food advertising via television increases fast food consumption, and whether our fast food consumption differs with age. A CATI telephone survey was conducted using 400 participants across the UK, and it was found that the more TV watched at the weekends correlated positively with the amount of fast food purchased. Additionally, it was found that adolescents and young adults consume the highest levels of fast food. Implications of this research include fast food awareness programs targeted at the high risk age groups, and a reduction in televised fast food adverts. A predicted quarter to one third of all TV adverts in the US are related to food. 90% of these are aimed specifically at young children and adolescents, and consist of foods high in fat, sugar or sodium (Powell et al, 2007). It is also identified that â€Å"cultivation research maintains that cumulative exposure to TV influences audiences’ views of and beliefs about the real world†, therefore, the amount of TV watched is likely to affect the way people perceive the consequences of eating fast food. Here, it’s likely toShow MoreRelatedFast Foods And Fast Food1339 Words   |  6 PagesWhen it comes to fast food it is just what it is fast food. On a busy or slightly rough day it’s so easy and typical to grab some food on the go and keep it moving. Are we able to find a solution to fast food and its nutritional value of being healthy rather than unhealthy? Fast food comes in handy and gives you a satisfying taste and is a quick fix to feed your hunger at that moment which leads to no kind of nutritional nourishment for your body. It gives the body what it needs at the momentRead MoreFast Foods : Fast Food Consumption2960 Words   |  12 Pages Fast Food Consumption Alshahrani Abdullatif Fast Food Consumption FAST FOOD CONSUMPTION Introduction The nutriment companies have set up plenty of poor force in present ages, having the duty for groining excess fat prices and alternate fitness trouble additionally as for sending-off great ecological effects like multiplied greenhouse gasses. This features impressed an abundance of individuals to startRead MoreFast Foods And Fast Food1649 Words   |  7 PagesFast food is popular because it s convenient, it s cheap, and it tastes good. But the real cost of eating fast food never appears on the menu, was said by Eric Schlosser. Several people in America have become dependent on fast foods. How many of the people who eat this food actually know what is really in the food or how it was made? Others don t think about it, because within ordering, three minutes later a customer can pull up to the window, pay, and get food. It is quick and cheap. The UnitedRead MoreFast Foods : Fast Food Restaurants834 Words   |  4 PagesFast Foods in America Fast food restaurants have always been extremely successful and are experiencing an increase in popularity in America. The ongoing question all consumers have is which one is the best. Everyone has their opinion on which one they like best, but what about the actual quality and health of the foods served? When one is choosing to eat at one of these restaurants, they may just simply choose one without evaluating things such as food quality, prices, and service experience. TwoRead MoreFast Foods And Fast Food Restaurants1458 Words   |  6 Pagesdo not go a day without eating a fast food meal. There has been a significant rise in obesity rates in America as fast food restaurant establishments are becoming more and more popular. It’s no coincidence that as the fast food industry’s popularity is rising; the obesity rates of Americans are rising as well. The reason for the increase in popularity of fast food restaurants is simply because of convenience. Take McDonaldâ €™s for example: they offer consumers food that can ready to eat within aRead MoreFast Food And The Food Meal Essay1440 Words   |  6 Pages A fast food meal may not be so simple after all considering the ingredients that go into a meal. We aren’t fully aware of what all the ingredients are in our food. We just see either a short or a long list of words that is just scientific jargon to us. We do become more concerned of what we are eating if there is a long endless list of contents. One ingredient that we all know if high fructose corn syrup. There are high amounts of it in our fast food which explains why we can get so addicted toRead MoreFast Food1145 Words   |  5 PagesDraft 3 Fast food Obesity is an epidemic that is sweeping over the United States today. It’s affecting both adults and children. With the increase in fast food availability and a decrease in the time most Americans have to prepare nutritious meals at home, it’s obvious why more people are eating at fast food restaurants. Obesity is a growing problem in the United States and more and more children are being affected. But do uneducated families have the right to put the blame on fast food restaurantsRead MoreFast Food1172 Words   |  5 Pagesfailed to recognize the changing trend in customer’s preferences to better tasting, fresher food. This trend led to new sub markets emerging for tastier, fresher and fast food perceived as healthier. A few of the smaller/privately owned competitors (Cosi and Quizno’s) were able to operate in niche markets selling gourmet sandwiches and salads. The emergence of smaller restaurants offering easy access to exotic foods such as sushi and bu rritos created a more specialized niche market. 2) Size and Growth; Read MoreFast Food1915 Words   |  8 Pages1. Executive Summary This report provides an analysis of the international marketing environment of fast- food industry in US and evaluates the international marketing activities of McDonald’s, which is considered a key player. Firstly, the PEST framework is used to analyse external environmental factors influencing the industry. The Porter’s Five Forces framework is utilised to analyse the competitive rivalry within the industry, and its attractiveness for potential new entrants. Key players andRead MoreHealthy Fast Food1003 Words   |  5 Pagestelevision or radio and not be hit with advertisements introducing the latest fast food trend Ââ€" fresh and healthy food options. More often, the media bombards us with slogans such as Subway s common pitch to eat fresh or McDonald s million-dollar advertisement campaign to try the new fruit and walnut salad. Attention has made an abrupt turn from the greasy, deep-fried originals at the fast food chains to more health conscious food choices. Even a documentary of a man named Morgan Spurlock made headlines